The Lexus and the Olive Tree: Understanding Globalization-凌志汽车与橄榄树:直面全球化

作者：Thomas Friedman

书名：The Lexus and the Olive Tree: Understanding Globalization《凌志汽车与橄榄树:直面全球化》

英文简介：In this vivid portrait of the new business world, Thomas L. Friedman shows how technology, capital, and information are transforming the global marketplace, leveling old geographic and geopolitical boundaries. With bold reporting and acute analysis, Friedman dramatizes the conflict between globalizing forces and local cultures, and he shows why a balance between progress and the preservation of ancient traditions will ensure a better future for all.The Lexus and the Olive Treeis an indispensable look at power and big change in the age of globalization.