Targeted：My Inside Story of Cambridge Analytica and How Trump and Facebook Broke Democracy-操弄

书名：Targeted：My Inside Story of Cambridge Analytica and How Trump and Facebook Broke Democracy《操弄》

作者：Brittany Kaiser

中文简介：长期以来，Facebook这样的公司都更愿意相信和宣称自己是“平台”而不是“媒体”，因为如果说媒体，就必须遵守起码的媒体道德，有起码的审核机制，不能纵容假消息流传。在美国有一家叫“剑桥分析（Cambridge Analytica）”的公司在“Facebook如何影响民意”中扮演了重要的角色。大部分新闻都提到，剑桥分析通过Facebook的API（开放接口）索取了大量的用户资料却没有正当利用。Facebook觉察之后，向剑桥分析要求删除资料，得到回复之后并没有复核确实删掉了。后来Facebook承认，这确实是一大漏洞。剑桥分析的员工Brittany Kaiser在离开公司之后，把自己在剑桥分析的经历写成了一本书：Targeted。 

英文简介：In this explosive memoir, a political consultant and technology whistleblower reveals the disturbing truth about the multi-billion-dollar data industry, revealing to the public how companies are getting richer using our personal information and exposing how Cambridge Analytica exploited weaknesses in privacy laws to help elect Donald Trump—and how this could easily happen again in the 2020 presidential election.

When Brittany Kaiser joined Cambridge Analytica—the UK-based political consulting firm funded by conservative billionaire and Donald Trump patron Robert Mercer—she was an idealistic young professional working on her fourth degree in human rights law and international relations. A veteran of Barack Obama’s 2008 campaign, Kaiser’s goal was to utilize data for humanitarian purposes, most notably to prevent genocide and human rights abuses. But her experience inside Cambridge Analytica opened her eyes to the tremendous risks that this unregulated industry poses to privacy and democracy.

Targeted is Kaiser’s eyewitness chronicle of the dramatic and disturbing story of the rise and fall of Cambridge Analytica. She reveals to the public how Facebook’s lax policies and lack of sufficient national laws allowed voters to be manipulated in both Britain and the United States, where personal data was weaponized to spread fake news and racist messaging during the Brexit vote and the 2016 election. But the damage isn’t done Kaiser warns; the 2020 election can be compromised as well if we continue to do nothing.